
Jock Box is a fresh approach to sports news and games. First, it offers no-fuss access to scores and schedules by skipping the prognostication and long form editorial prose. It goes straight to what you want—my team, my confernece. Second, it offers a thrilling new way to pick games with your friends without investing hours of research.
This new form of game-play, called Premium Pick'em, started as an idea on a single piece of paper. Smith & Robot took that seed and created an original model for purchasing passes and playing your picks against others. The novelty of this approach meant we got to forge new ground in the user experience and ecommerce design. The result is addictive—turning even the most casual sports watcher into an obsessed nut. In a good way.
The technology anchoring the site choreographs live game data, ecommerce transactions and daily user behavior into one, seamless experience.
Jock Box mobile